Oddset and Aarhus Gymnastikforening announce partnership
For the next three seasons, Danske Spil’s sports betting platform – Oddset, will be the main sponsor for Danish Superliga Football club side Aarhus Gymnastikforening.
This deal will allow Oddset to utilise the team’s stadium, Ceres Park, for fan engagement activities as well as facilitate brand awareness around the stadium.
Niels Erik Folmann, chief executive of Danske Spil’s Danske Spil subsidiary, expressed his delight at partnering with such a big club for the coming seasons. Niels states how including Gjensidige Kvindeligaen, the women’s team, in the deal made sense for them to be visible around.
AGF director Jacob Nielsen also added his delight at the deal and how the partnership also makes sense on their behalf. “Betting and football belong together, and [betting] is a natural part of the experience at football matches. Danske Spil is owned by the Danish state, and the country’s two largest sporting organizations, and distributes millions to Danish sports each year.”
About SiGMA’s revamped website:
SiGMA Group is excited to announce the launch of its newly revamped website. The website is currently available in 5 languages, English, Russian, Mandarin, Portuguese, and Spanish with plans to add another 5 languages over the coming months – namely French, Thai, Korean, Japanese, and Hindi.