Innovative sports data B2B provider, Triggy AB, hires Martina Åkerlund as CEO
Martina brings with her more than 20 years of leadership experience from predominantly the banking and finance industries. Most recently, Åkerlund held positions as CMO and Head of Project Management Office at Stockholm based Marginalen Bank.
“We are more than excited that Martina chose to join us at Triggy! She will lead the company’s endeavors to growing rapidly geographically as well as product-wise. Her experience from successful leadership within another highly regulated industry (banking) along with dedication and an entrepreneurial mindset made the decision to offer Martina the top position in the company easy,” said Björn Nilsson, Co-Founder of Triggy.
“I’m super excited to have joined Triggy. I have always been impressed with entrepreneurs and love innovative tech products that simplifies for the client. The future journey of Triggy expanding into the US, adding more sports and building the Triggy brand really appeals to me. Triggy has a great team whom I think can be made even stronger by focusing on a common goal and clear priorities which will be my focus going forward” stated Åkerlund.
About Triggy: Triggy offers innovative white label app solutions designed to increase customer acquisition, engagement, retention and wagering revenue through their Next Bet Technology. They also offer their solutions as API’s to be integrated directly into the operator’s digital products. Triggy are currently live with Pinnacle; Sportsbet and LeoVegas with more brands in the pipeline. Triggy’s products are available in the Google Play Store and Apple’s App Store.
About SiGMA Europe Virtual Expo
SiGMA Group is excited to announce the launch of their November event, SiGMA Europe Virtual Expo. The online event, which runs from the 24th to 25th, will focus on the European gaming and tech marketplace.