Media Partnerships :
- Manage and nurture existing media partners for 3 verticals: Gaming, Emerging Tech, and Med-Tech.
- Outsource new Media partners, and close a barter deal to promote our events and news section.
- Taking care of all aspects of media relations: draft the agreement, get it signed, add it to the drive folder, exchange materials, include them on the media partners list and SiGMA Group media lists.
- Taking care of the media partner exposure on our site: Logo insertion, create the dedicated landing page, articles to publish (if offered), banner (if offered), magazine…
- Chase and follow up with partners to have all our materials inserted on their site and all update them accordingly.
- Try to get maximum exposure and support by building a good relationship with them which is the key to media partnerships.
- Send PRs to the media list whenever there is a new one or an official announcement from SiGMA
- Keep checking and sending articles to some special websites that have the SiGMANews section.
- Try to get deals of links exchange (articles) with high domain authority sites to improve our SEO (Do-Follow).
LinkedIn Bots :
- Make a plan of campaigns including targets, countries, keywords, the goal of the campaign
- Create LinkedIn bot campaigns to outsource new leads for the sales team and promote registration for our events.
- Manage the Linked Helper software and be on top of sales accounts and report results after each campaign.
- Make sure to do campaigns correctly and delete duplicates to avoid sending messages to the same people from different accounts
- Communication and interpersonal skills customer-facing skills
- Commercial awareness and business acumen the ability to think strategically
- Copywriting and design skills in order to produce marketing materials for both print and online
- An eye for detail
- Analytical skills to evaluate marketing campaigns drive and self-motivation
- A flexible approach to work
- The ability to work well under pressure
- Teamwork and the ability to foster good working relationships
- Influencing and negotiation skills