BiS SiGMA Americas wraps up in full force on April 10 at the Transamerica Expo Center in São Paulo, bringing together global iGaming leaders, innovators, and visionaries for one final day of insights and opportunity. Taking place across three concurrent conference stages: Jardins, Itaim, and Paulista; the summit’s third and last day delivers a high-impact lineup of panels spotlighting the latest in payments, regulation, M&A, AI, and affiliate marketing. This guide rounds up the essential sessions defining the closing day of the event, ensuring you stay locked in on the ideas shaping the next wave of iGaming evolution.
At Jardins Stage, the focus turns to the future of financial systems in Brazil’s regulated iGaming sector. Panels will explore the effects of Pix and fintech innovation, the role of robust financial strategies in securing legal operations, the complexities of crypto restrictions, and the growing importance of player protection tools to ensure sustainability and trust.
1) 11.05 | The Payment Landscape in iGaming: Challenges and Opportunities in the Era of Pix and Regulation | Panel
2) 11.50 | Financial Strategies to Combat the Unregulated Market and Protect Legal Operators | Panel
3) 12.40 | How New Payment Technologies Are Transforming the Market | Panel
4) 14.00 | Payments Under Control: How Operators Prevent Abuse and Protect the Player | Panel
Itaim Stage will dive into the forces reshaping the industry from within. Discussions will uncover the rise of M&A deals across Latin America, how startups are building the next generation of iGaming innovation, and the return of the SiGMA Pitch Americas, bringing bold new ventures to the spotlight. The day will close with insights on maximising brand presence through smart sponsorship strategies at major sporting events.
1) 11.40 | Behind the Scenes of iGaming: The Billion-Dollar Mergers and Acquisitions | Panel
2) 12.15 | Entrepreneurship in iGaming: The Role of Startups in Market Evolution | Panel
3) 12.50 | SiGMA Pitch Americas
4) 15.25 | Sports Events and Sponsorships: Negotiating Relevant Exposure and Consistency | Panel
Paulista Stage brings community-driven energy with panels on Brazil’s unique social media culture and its role in iGaming’s success. Operators and affiliates will learn how to build next-gen partnership models, and later, Speed Connections will turn up the tempo, pairing industry players in fast-paced networking rounds designed to spark impactful collaboration on the spot.
1) 12.35 | The Brazilian Passion on Social Media: Driving the Success of iGaming | Panel
2) 13.20 | From Program to Performance: How Major Operators Are Structuring Their Affiliates | Panel
3) 15.35 | The Affiliate-Operator Speed Connections
The final night of BiS SiGMA Americas promises a celebration to remember. The SiGMA Poker Tour Main Event, hosted by Jon Vlogs, kicks off at Monte Carlo Poker Club, offering a €250,000 guaranteed prize pool and five nights of elite poker action. Networking drinks will welcome Platinum ticket holders for a casual evening of connection, while the exclusive iGathering Dinner at Caulí Lounge Bar offers Premium and Platinum guests a standout culinary experience.
To top it all off, the BiS SiGMA Official Celebration at Tokio Marine Hall invites all badge holders to close out the event in style. The atmosphere is vibrant and immersive, blending joyful energy with rich Brazilian tradition, guests can expect a cultural spectacle featuring Bahian women, Capoeira performers, June Festival flair, Terno de Reis, Bumba Meu Boi, the iconic Giant Puppet Quadrille, Samba rhythms, live percussion, the Ebony Goddess, and highlights from the Parintins Festival. It’s an unforgettable tribute to Brazil’s soul and spirit, offering an electrifying fusion of celebration and heritage. Visit our agenda for more information and stay up to date with all sessions and special events.