Game Lounge has acquired Two Kings Consultants BV, the operator behind Meneer Casino, a Dutch iGaming affiliate site. Known for its in-depth reviews, comparisons, and guides on licensed online casinos, Meneer Casino helps Dutch players make informed choices within a regulated environment. The acquisition aligns with Game Lounge’s strategy to establish a stronger foothold in the growing Dutch iGaming market, bolstered by recent regulatory updates.
Game Lounge’s expansion in regulated markets
Game Lounge aims to increase its influence through strategic acquisitions, to capture the expanding Dutch iGaming sector. This latest deal with Meneer Casino underscores Game Lounge’s commitment to compliance and quality. Game Lounge CEO Richard Dennys while talking about acquisition said, “This acquisition aligns perfectly with our growth strategy and commitment to providing high-quality iGaming experiences to players worldwide. Meneer Casino’s strong reputation and deep understanding of the Dutch market make them an invaluable addition to our network.”
Game Lounge’s entry offers an opportunity to serve Dutch players with a platform recognised for its commitment to responsible and regulated gaming.
Alignment with responsible gambling standards
In July 2024, Game Lounge’s Swedish site, SveaCasino.se, achieved QMRA (Quality Mark Regulatory Assurance) certification, reinforcing its dedication to responsible gambling. QMRA certification recognises platforms that promote responsible gambling practices and avoid partnerships with unlicensed operators.
The addition of Meneer Casino further strengthens Game Lounge’s portfolio in Europe’s regulated markets. With a growing emphasis on user safety and compliance, Game Lounge is well-positioned to capture a larger share of the Dutch market by providing transparent, reliable information for Dutch players.
Vision of innovation and growth
Ben Robinson, Managing Partner at Corfai Capital, noted the synergy between the two companies and said, “This transaction brings together two highly complementary businesses with a shared vision for innovation and excellence in the iGaming affiliate sector.”
By acquiring Meneer Casino, Game Lounge not only broadens its reach in the Netherlands but also aims to set a benchmark for responsible gaming standards within the iGaming affiliate industry.
The acquisition of Meneer Casino positions Game Lounge as a prominent player in the Dutch iGaming market, capable of delivering high-quality, compliant content to Dutch players.
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