Aspire Global’s Pariplay has signed a partnership for games with Rush Street Interactive (RSI), a market leader in online casino and sports betting in the US
The launch, which sees Pariplay breakthrough and first launch into the regulated US market, marks a crucial advancement in the strategy to extend Aspire Global’s global footprint. It also matchesthe strategic decision to expand in the US iGaming market with several of the Group’s products. Partnering with a major player in New Jersey provides Pariplay with a significant platform from which it can reinforce and elevate its positioning in the US iGaming space.
Founded in 2012, RSI is a market leader in online casino and sports betting in the US. RSI operates PlaySugarHouse.com, a prominent New Jersey iGaming site,helping itwin “CasinoOperator of the Year’ and “Customer Service Operator of the Year”at the 2020EGR North America Awards as well as ‘Digital Operator of the Year’ at the2020Global GamingAwards.
Richard Schwartz, President of RSI, said :“Partnering with Pariplay is very exciting as PlaySugarHouse.com players will be the first in the USto play their games,and it reaffirms our commitment to provide our players with the most dynamic mobile playing experience possible. Given that Pariplay’s high-quality games are already hugely successful in the European market, we anticipate that our New Jersey players will also love them.”
Adrian Bailey, Managing Director atPariplay, said: “We’re delighted to partner with RSIand further our expansion into regulated markets by going live in the United States marketfor the first time in Pariplay’s history. Their status as a proven online casino operator in both the New Jersey and Pennsylvaniamarkets is a huge opportunity for our gaming catalogue to serve as an extension of RSI’sexisting content. We look forward to building an enduring partnership with them and exploring how our games resonate with US players.”
SiGMA adds Hindi as its 7th language:
SiGMA Group is excited to announce the launch of a 7th language to its website. Users can find all content, including the SiGMA News website, in Hindi. The latest addition to SiGMA’s portfolio of languages will run alongside the recently launched French, Russian, Mandarin, Spanish, and Portuguese content, and aims to cater to SiGMA’s global vision.