Karl Escritt has been recently appointed as the Chief Executive Officer of Like Digital & Partners. He first joined Like Digital & Partners in 2013 as Creative Director in the London office before moving to Dubai in 2019 to lead the Middle Eastern operation as Executive Creative Director.
With over 20 years of experience in Digital transformation, Karl’s core expertise lies in navigating brands through an ever changing, always-on digital landscape. He is constantly exploring new technologies and trends with the aim of understanding and advising how brands can better adapt to these constantly changing digital consumer needs.
He has proven expertise in delivering Digital Transformation projects for some of the world’s leading brands Including Atlantis the Palm, Atlantis the Royal, One&Only, Vodafone, McLaren, British Airways, LVMH, SoHo House, The Macallan and Majid Al Futtaim.
A regular keynote speaker and panelist with appearances at Dubai Lynx, The British Fashion Council, Karl most recently spoke at Arabian Travel Market where he explored the future of loyalty programs and the power of data in hotels.
As a columnist and thought leader, his articles on future trends and digital transformation have been featured in The Khaleej Times, Campaign Middle East, Entrepreneur magazine, Communicate and TechX.
With Karl at the helm, Like Digital & Partners has taken out many titles for its industry leading digital transformations including:
· 2021 Winner, Sitecore Experience Award (SEA) – Most Intelligent Content Optimisation for One&Only and Atlantis Dubai
· 2020 Best Mobile App –MENA Digital Awards (MDA) for Muse, Chaloub’s loyalty program
· 2019 Winner, Small Agency of the year – Creative Pool