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CogniPlay has unveiled its new software product, a comprehensive online platform for sweepstakes and social gaming. The platform is designed with a modular approach, enabling clients to customize their brand and offerings for optimal performance.

The sweepstake casino industry in the US is witnessing a rapid growth, attracting many real money gaming companies to explore this lucrative business model. With no leading platform solution currently available, CogniPlay steps in to fill the gap, offering a complete white label solution that takes care of every detail. Brands like Chumba and Pulsz have already reaped tremendous success, and CogniPlay aims to provide an efficient pathway for potential new sweepstake casino owners.

The CogniPlay system boasts several key integrations that help deliver the product. These include game integrations with renowned providers such as Pragmatic Play, BetSoft, Mascot Gaming, and many more, offering hundreds of games for their clients. Clients also have a variety of other integration options to choose from, including affiliate programme software, CRM platforms, KYC, ID verification, Geo-IP systems, Gamification, and customer support.

CogniPlay also has an extensive development pipeline, which will see the product offering evolve rapidly, providing clients with a wide range of options and unique selling points, and ensuring a superior user experience for players.

In addition to the platform, the experienced CogniPlay team offers a range of managed services, essentially providing a menu from which clients can choose to supplement their own skills or experience.

CogniPlay aims to leverage this experience to provide industry-leading client management, building successful relationships and partnerships with their clients.

Allan Turner, CogniPlay’s Chief Executive Officer, expressed his pride in bringing the CogniPlay product to market. He emphasized the company’s commitment to providing the most flexible platform in the space, enabling clients to create the product they want, rather than dictating the product to them. He also highlighted the company’s focus on future-proofing the product against any potential regulatory or legal changes, and ensuring the protection of both clients and players through a robust responsible gaming setup.

CogniPlay, owned and operated by CogniPlay UK Ltd, was founded by a group of highly knowledgeable individuals with extensive backgrounds in the iGaming industry, development, technology, and marketing. CogniPlay is a dynamic iGaming business specializing predominantly in the sweepstakes casinos niche in the US and the provision of social casinos globally. They aim to help clients develop their own brands in these sectors and achieve great success by providing a unique and innovative product that leads the industry for years to come.

Sportradar’s AI-driven personalised odds technology, Alpha Odds, has increased profits for sportsbook operators by an average of 15% during the UEFA European Championship Qualifying Matches. With the upcoming UEFA Euro 2024 expected to generate over €62.2 billion in global betting turnover, operators can maximise profits and manage risk using this product.

Alpha Odds, launched in 2024, utilises Sportradar’s advanced AI technology to predict the probability of a game event more accurately, allowing operators to manage their risk effectively. Combined with real-time and predicted liquidity, Alpha Odds enables operators to generate bespoke betting prices in line with their risk exposure and liabilities.

During the UEFA Euro 2024 Qualifiers, Alpha Odds increased profitability for operators. For instance, in matches where one team was heavily favoured, Alpha Odds allowed clients to manage risk in real-time and continue to accept bets as goals were scored and the scoreline increased. Unlike conventional odds services, Alpha Odds’ predictive capabilities enabled instant adjustments, protecting sportsbooks from significant losses as a match unfolded.

Darren Small, Senior Vice President of Managed Trading Services (MTS) at Sportradar, said, "The predictive capabilities that Sportradar has developed for Alpha Odds are proving to be a game changer ahead of this summer’s tournament, enabling operators to consistently improve profitability and deliver higher margins across soccer betting.”

Alpha Odds is available across Sportradar’s portfolio of betting markets for soccer and tennis, both pre-match and in-play. The solution will be expanded across basketball later in 2024.

To find out more about Alpha Odds, please visit the Sportradar booth (P606) at SMX Convention Center, Manila during SiGMA Asia from 3-5 June 2024.

*Based on an analysis of over 11 million betting tickets placed across 60+ Sportradar clients for the qualifying matches held between March 2023 and March 2024.

Sportradar Group AG (NASDAQ: SRAD), founded in 2001, is a leading global sports technology company creating immersive experiences for sports fans and bettors. Positioned at the intersection of the sports, media and betting industries, the company provides sports federations, news media, consumer platforms and sports betting operators with a best-in-class range of solutions to help grow their business. As the trusted partner of organizations like the ATP, NBA, NHL, MLB, NASCAR, UEFA, FIFA and Bundesliga, Sportradar covers close to a million events annually across all major sports. With deep industry relationships and expertise, Sportradar is not just redefining the sports fan experience, it also safeguards sports through its Integrity Services division and advocacy for an integrity-driven environment for all involved.

Amusnet announces its participation at SiGMA Asia 2024, which will take place in Manila, Philippines, from June 3rd to 5th. The company's presence signifies a pivotal development moment and is a strategic leap forward in its global expansion, with a particular focus on tapping into the rapidly growing Asian market. 

The leading casino solutions provider will showcase expertise and a curated selection of offerings across Online Casino, Live Casino and Land-based verticals featuring its latest innovation - the Type S slot cabinet series. The online casino selection consists of signature slot titles like 20 Golden Coins, Extra Crown, and Candy Palace, together with tailored content for the local audience: the upcoming slot release, Dragon’s Birth and the Live casino offers Speed Baccarat and Dynamic Sic Bo.

"As we enter the spotlight at SiGMA Asia this year, we embrace the exciting opportunity to connect with the vibrant Asian gaming community. Our presence at the prestigious event underscores our dedication to broadening our reach and delivering top-notch gaming experiences catering to a wider audience. Do not miss the chance to experience firsthand the premium Tyse S slot machines at SiGMA Asia, explore the thrill and discover new business opportunities! See you at booth D214!” shares Borislav Marinov, Head of Land-based Business Development at Amusnet.   

Type S is the company’s first-ever high-end slot cabinet series, manufactured according to the utmost standards of the global land-based casino industry. It brings together state-of-the-art technology, premium design and exceptional player engagement for an extraordinary gaming experience. The game portfolio consists of 40 of Amusnet’s in-house slot titles, such as Hot Deco, Phoenix Star, Secrets of Sherwood, Fruits & Gold, Greek Fortune, Cocktail Rush, etc., together with the famous Amusnet’s four-level bonus game, Jackpot Cards.

Dragon’s Birth is an upcoming slot packed with exciting features promising an exhilarating gameplay experience. During Symbol Shift, eggs randomly transform into high-paying dragons to improve winning combinations. Free Spins have great winning potential thanks to the high-paying symbol multipliers awarded by the Dragon’s Wheel. In addition, players can enjoy the popular Buy Bonus feature.

At the event, visitors will be able to experience two of the upcoming Live Casino games - Speed Baccarat and Dynamic SicBo. Both are hosted by entertaining live dealers and stand out with a high quality, low latency 24/7 stream, providing fast gameplay, chat functionality and re-bet and double-bet options. Speed Baccarat is a famous Asian card game of luck with three types of bets and a side bet option. The Asian dice game of chance, Dynamic Sic Bo, is played with three dice and offers a wide variety of eight different betting possibilities.

SiGMA Asia, a renowned iGaming convention, is a must-attend event for industry professionals and enthusiasts. It offers a unique platform for networking, knowledge exchange, and business opportunities. With endorsements from gaming authorities such as the Philippine Amusement and Gaming Corporation (PAGCOR) and the Philippine Department of Tourism, SiGMA Asia 2024 is poised to be an influential and leading conference, providing a wealth of benefits for all attendees.

Find out more about the latest updates and trends in the industry, from latest regulatory news to most recent innovations at the upcoming happening in Manila in June.

Joint clients will utilize Enteractive’s one-to-one channel to boost player retention, help identify problematic gambling issues, and add a personal touch to marketing as part of Optimove’s Customer-Led Marketing Platform’s Multichannel Marketing Hub

Enteractive, the leader in player conversion and reactivation services, today announced a strategic partnership with Optimove, the leading CRM Marketing platform for the iGaming sector. The partnership means Enteractive’s expertise in outbound calling  for conversion and reactivation of players will complement Optimove's existing marketing channels suite that includes email, mobile, SMS, in-app messaging, as well as web and mobile push. Through Enteractive’s unique services, operators are empowered to boost player retention as well as identify and help tackle problematic gambling issues by adding a personal interaction with their players  in a seamless integration with Optimove's holistic Customer-Led Marketing approach.  

Enteractive helps iGaming operators improve player retention, increase customer lifetime value, enhance overall profitability, and tackle problematic gambling issues in a personal, first-hand manner using personalized communication and customer engagement strategies facilitated by a robust technology platform, from dialling to deposit confirmation. 

For example, an operator can activate Enteractive's outbound calls channel for two key purposes: 1) to reactivate players who lapsed as part of their holistic, orchestrated CRM marketing strategy; and 2) to empower the operator to identify players who display signs of problematic gambling behaviour, often triggered by specific events; plus provide  problem players with personal, hands-on advice to help them manage their gambling habits.  

"Sometimes you need a bit of human touch," said Dan De Souza, Director of iGaming Partnerships at Optimove. "We're thrilled to kick off this strategic partnership with Enteractive.  This new marketing channel represents a significant addition, offering operators an impactful avenue to rekindle connections with inactive players and bolster their efforts in addressing problematic gambling issues more effectively." 

"Addressing player churn is a pivotal marketing challenge within the iGaming industry, and this partnership marks a significant step forward in empowering operators to address this challenge effectively," said Pedram Padidar, Enteractive COO. "Our service aligns perfectly with the capabilities of Optimove's comprehensive all-in-one CRM Marketing platform. Combining Enteractive’s well-established services with Optimove’s advanced CRM marketing functionalities provides a formidable marketing tool that spares no resource in reactivating churned players."

Blask, a pioneering company in iGaming analytics from Limassol, Cyprus, is excited to announce the launch of its AI-based market analytics tool designed specifically for the iGaming industry. This cutting-edge solution empowers iGaming operators, affiliates, and platform providers with unparalleled clarity about the market and their performance within it, revolutionizing their brand marketing approach and other GGR-driving activities. Blask has already secured the support of strategic partners Yolo Investments and Oakvale Capital and early adopters of the product, including BC.Game, , Sportingtech, and Already Media.

One of Blask's most innovative features is the Blask Index. This metric serves as a barometer for the iGaming industry, similar to how the Nasdaq Composite and Dow Jones Industrial Average gauge the U.S. stock market. By analysing extensive search data, the Blask Index provides a comprehensive overview of the iGaming market's size and individual brands' market share within a particular country, offering valuable insights into the industry's overall health and sentiment.

In addition to the Blask Index, the platform offers a range of powerful tools, including Relative Market Share, Market Dynamics, and Gross Gaming Revenue (GGR) prediction. These features enable brands to benchmark their performance against competitors, identify areas for improvement, and uncover potential expansion opportunities.
The platform is powered by two SOTA (state-of-the-art) models that work in tandem to extract features from over 1 billion data points, including 450 active brands. Our custom-built Computer Vision Model is designed to identify and classify iGaming-related websites with exceptional accuracy of up to 91%. In addition, our Natural Language Processing (NLP) Model is fine-tuned to understand the unique language and terminology used within the iGaming industry and has multiple language capabilities. With the automated brand discovery and up to 1 hour of data granularity, businesses can make informed strategic and tactical decisions, from analyzing a Sunday football match’s impact on market performance to deciding which new markets to enter.

"We are excited to introduce Blask to the iGaming industry. This is the product that I wish I had access to when I acted as the CMO of a leading iGaming company. The clarity it provides leaders to make informed decisions can drive significant GGR increases," said Dmitry Belianin, Blask's co-founder. "Our team has worked tirelessly to develop a solution that offers unparalleled market insights, with a cutting-edge use of AI technology," co-founder and CEO Max Tesla added.

About Blask:

Founded by visionaries Dmitry Belianin and Max Tesla, Blask is a pioneering company reshaping the landscape of iGaming analytics. With a team of 33 brilliant minds, Blask is dedicated to delivering cutting-edge solutions and empowering leaders to make fast, data-driven decisions.

Singapore, April 25, 2024 – As the anticipation for UEFA EURO 2024 reaches a fever pitch, SIRAYA Technologies leverages CDNetworks’ enhanced global infrastructure to accelerate and secure user experiences for this major football tournament. CDNetworks, the Global-leading Network to deliver Edge as a Service, announces its strategic expansion across Latin America and Southeast Asia. With a notable presence in these critical regions, CDNetworks is uniquely positioned to deliver unparalleled digital experiences during one of the world's most-watched sporting events.

In recent years, CDNetworks has cemented its presence with 50 Points of Presence (PoPs) across key countries in Latin America, including Brazil, Argentina, Chile, Peru, and Ecuador, among others. This robust network infrastructure is set for further expansion, with plans to build an additional 25 PoPs throughout the region. The expansion is supported by nearly 40 partnerships with major ISPs such as Claro, Telefónica, Telecom Argentina, Megacable, Bitel, Mundo, TIM, Vtal, and UFINET, positioning CDNetworks as one of the few edge service providers capable of establishing a comprehensive array of its own PoPs in Latin America.

Moving to Southeast Asia, CDNetworks is set to enhance its network capability significantly by adding over 55 new PoPs in Southeast Asia alone. This ambitious expansion aims to enhance CDNetworks’ network capacity by multiple Tbps, substantially increasing and securing 100% network coverage. Recognized for its unparalleled CDN performance in Asia, CDNetworks enhances the region's connectivity and security, which are crucial for real-time iGaming platforms that demand surge traffic management and superior user experience.

In anticipation of the UEFA EURO 2024, a high-profile event that draws significant online traffic, CDNetworks is intensifying its cybersecurity measures by setting up local scrubbing centers in Brazil, Chile, and Peru. These strategically placed centers are crucial in safeguarding iGaming platforms from the increasingly sophisticated DDoS attacks expected during such major sporting occasions, ensuring these platforms remain both secure and fully operational.

With a formidable array of over 20 global DDoS scrubbing centers and a total scrubbing capacity exceeding 15+ Tbps, CDNetworks offers comprehensive protection. This extensive network is specifically designed to uphold the integrity and continuity of online gaming services, particularly during events like the UEFA EURO 2024 that attract massive global attention. This proactive approach reinforces the security perimeter around iGaming infrastructures and underscores CDNetworks’ commitment to providing a safe, uninterrupted gaming experience amidst the heightened excitement of major sports events.

As excitement for UEFA EURO 2024 mounts, CDNetworks is ready to support the influx of online traffic with its advanced network and cybersecurity solutions. The company invites iGaming providers to leverage its state-of-the-art CDN and cybersecurity technology for a seamless and secure betting experience during the tournament and beyond. For more information on how CDNetworks can support your platform during UEFA EURO 2024, please visit .

In a recent one-on-one interview, Alexandre Tomic, Founder of Alea, shared insights into what makes the best place to work. Founded in 2012, Alea has always prioritised investing in its employees, a culture that has matured and evolved over the years.

The company recently completed the construction of a new office, a project that took two and a half years and exceeded the initial budget of $50,000, eventually costing over half a million dollars. Despite not owning the building, Alea has created a space that caters to the needs of its employees. The office is divided into two distinct areas: a workspace on the first floor and a relaxation area at street level. The latter includes a gym, a dining area, and even a hyperbaric chamber, an impressive piece of technology that Alexandre Tomic was eager to discuss.

Alea provides its employees with high-quality water, he says, including local Catalan brands such as Vichy Catalan. While it may seem trivial, Alex emphasised the importance of providing good water and ensuring that the air is fresh and free from pollution, especially given the office’s location in an industrial zone.

Before moving into the new office, Alea provided its employees with Oura rings, wearable devices that monitor various health metrics. The goal was to promote self-awareness among employees about their health and well-being. Although the company had considered collecting this data anonymously, they ultimately decided against it to respect the privacy of their employees.

When the COVID-19 pandemic hit in March 2020, Alea took steps to support its employees during a challenging time. Despite not experiencing any direct deaths within the company, the pandemic affected everyone, including Alexandre Tomic, whose father passed away in the first week. Alea’s commitment to its employees, investment in a conducive workspace, and emphasis on health and well-being make it a truly exceptional place to work. As Alexandre Tomic puts it, “We’ve always had that culture since the beginning.” And it’s clear that this culture is a key factor in Alea’s success.

In a strategic move to expand its offerings and provide users worldwide with an unparalleled gaming experience, Sweepium, a premiere sweepstake platform and casino aggregator today announced its partnership with MoneyLine Sports, a leading sports technology and media company based in the United States. This collaboration marks the launch of a new sweepstakes brand, powered by Sweepium's comprehensive integration solution and expertise in delivering acclaimed games.

Under this groundbreaking partnership, MoneyLine Sports will introduce its own sweepstakes brand, MEVU.com (“Me v. You”), leveraging Sweepium's cutting-edge platform and aggregation solutions. This initiative not only signifies a significant milestone for MoneyLine Sports but also underscores its commitment to offering users innovative and immersive gaming experiences.

Sweepium's Chief Business Development Officer (CBDO), Daniel Mitton, expressed enthusiasm about the collaboration, stating, "We are thrilled to partner with MoneyLine Sports in launching their sweepstakes brand. This collaboration not only validates the quality of our services but also highlights Sweepium's role as a trusted partner in the gaming industry."

The launch of MoneyLine Sports' sweepstakes brand, powered by Sweepium, will offer users a wide range of top-tier products and services, including casino games, live dealer experiences, esports, and fast games. By tapping into Sweepium's expertise and resources, MoneyLine Sports aims to differentiate itself in the competitive landscape of sports betting and gaming.

MoneyLine Sports' CEO Michael Friedman stated “We are extremely pleased to chosen as Sweepium’s premiere partner for introduction of their sweepstakes platform within the US. Mevu.com expected to launch in June of 2024 will feature live dealer tables, slots, fast games and one of the first streaming sports betting models under sweepstakes guidelines. At MoneyLine Sports, we are committed to providing sports fans and bettors with exceptional gaming experiences, and this partnership with Sweepium allows us to leverage their industry-leading platform and deliver a superior sweepstakes offering to our users," further stated Friedman

Key features of the Mevu.com platform will include:

1. Innovative Sweepstakes Brand: MoneyLine Sports' sweepstakes brand, powered by Sweepium, promises to deliver innovative and immersive gaming experiences to users worldwide.

2. Seamless Integration: Sweepium's comprehensive integration solution ensures seamless access to a wide range of games and promotions, enhancing the overall sweepstakes experience for users.

3. Expert Insights and Support: Sweepium's Analytic Managed Services empower partners with expert insights and effortless control over every facet of their sweepstakes enterprise, ensuring maximum efficiency and profitability.

The collaboration between MoneyLine Sports and Sweepium represents a significant step forward in the evolution of the gaming industry. By combining their respective strengths and resources, the two companies are poised to deliver unparalleled value to users and partners alike.

EveryMatrix has smashed its historical quarterly high with continued strong revenue growth and profitability hitting a new record.

Announcing Q1 2024 results, the industry’s fastest growing iGaming technology provider had quarterly net revenue of €39 million across all products, growth of 66% Year-on-Year (YoY), while also setting a quarterly profit margin record of 57% - its fourth consecutive quarter with both growth and profit margin above 50%. Q1 2024 EBITDA rose to €22.3m, up 111% YoY.

The record quarter comes just three months after EveryMatrix registered the strongest financial results in its history.

The EveryMatrix financial year is underway in style, driven by large value client signings, multiple new client launches across all the company’s core business units, strong sports trading and innovation and continued growth in casino.

EveryMatrix was among the first wave of iGaming technology providers to gain regulatory accreditation in Peru, while it made further progress in the US launching its first casino aggregation partner with third-party content live on DraftKings in New Jersey.

The tier-1 supplier also hit a significant post-period milestone reaching 1,000 employees across 13 global locations, with its largest purpose-built office opening its doors to 450 personnel in Bucharest, Romania and a new office launched in Cebu, Philippines, dedicated to focusing on DeepCI data products.

EveryMatrix quarterly Gross Gaming Revenue (GGR) performance for operator partners within the Casino segment generated a record quarterly performance of €619m in Q1 2024, up 65% YoY with GGR for the last 12 months at €2.1 billion, a 78% YoY increase.

Quarterly casino net revenue rose to €19.9m, up 83% YoY while EBITDA reached €13.2m reflecting a 132% YoY increase. The SlotMatrix aggregation product introduced 886 new games.

The OddsMatrix sports division saw turnover rise 31% YoY to €1.3bn, with GGR climbing 308% YoY to €96m. Net revenue for Q1 2024 reached €10.5m, up 78% YoY, while EBITDA hit €6.2m, reflecting a 313% increase. OddsMatrix covered a record 173k live events in a single month. The average monthly number of bets placed reached 39m.

Platform saw quarterly net revenue reach €7.3m, up 28% YoY, with EBITDA at €3.2m, up 13% YoY. The EveryMatrix Player Account Management (PAM) system hit a massive new record of 230k bets per minute at peak times. The Affiliate Platform division, including PartnerMatrix and DeepCI, saw net revenue grow to €1.4m during the quarter, up 39% YoY, with EBITDA down €0.4m due to continued product and commercial investment. DeepCI added 22 further geos to its offering and signed 14 new clients, while PartnerMatrix signed 15.

Ebbe Groes, Group CEO of EveryMatrix, said: “It’s been more than a year of the company breaking records and hitting new highs, and this quarter has been the best yet. It’s mind-blowing how far we’ve come and how much progress continues to be made across the entire business. From casino, sports and platform that are all showing extremely positive signs of sustained growth and expansion, to our affiliate, payments and live casino divisions that are pushing the boundaries of technology and paving the way for future success, we’re in a fantastic position for the remainder of 2024 and beyond. Watch this space as there is plenty more to come from EveryMatrix this year!”

• Among first wave of B2B technology providers to gain regulatory accreditation in Peru
• Signed a turnkey customer estimated to deliver more than €3m annual net revenue
• Live on DraftKings in New Jersey with first US casino content aggregation partner – Supremeland Gaming Inc
• Launched game content with Entain (BetMGM), Golden Nugget Online Gaming and
• DraftKings
• 886 new games on SlotMatrix aggregation platform bringing total to 27,825+ games
• Integrated seven new casino vendors bringing total to 158
• In-house games studio Armadillo Studios launched several games including Alice’s Mad
• Fortune, Shamrock Surprise, Gummy Galaxy and Paws & Claws
• Released 30+ new betting types across multiple sports
• Signed 15 and 14 new PartnerMatrix and DeepCI clients respectively
• Increased total company headcount post-period to 1,000+ including opening an office in Cebu, Philippines focusing on DeepCI products
• Four new senior hires in Q1 including CEO MoneyMatrix, CEO PlayMatrix, CCO PlayMatrix, CCO PartnerMatrix.

Popular iGaming content provider BGaming has bolstered its ongoing commitment to grassroots arts by making donations to the A7MA Galeria Institute in Sao Paulo, Brazil, which supports children’s creative development.

As part of its ‘When Art Meets Gaming’ project, BGaming has collaborated with several local artists to create murals for industry events over the last year. For SiGMA Americas in April, the studio also chose to give back to the host city by funding art projects for children.

BGaming made a donation to support three charity initiatives. A portion was donated to coordinate a visit to the A7MA Gallery, where children from the Felicidarte Project took a tour of popular tourist attraction ‘Batman’s Alley’ and learnt about the art. Later, A7MA funded an activity where children were invited to transform the facades of their homes into colourful murals.

Another part of the donation was allocated to renovations for Felicidarte Project’s warehouse space, to revamp the area so it can invite school groups each week and distribute food to the underprivileged areas.

The significant charitable push follows a successful SiGMA Americas in Sao Paulo from 23rd to 26th April, where BGaming collaborated with artistic duo, Clandestinos Art, to reinterpret BGaming’s iconic game heroes, and create a limited edition merchandise collection, branded gifts and their stand design.

Marina Ostrovtsova, CEO at BGaming, said: “At BGaming, it brings us so much joy to see our donations promoting art among the young people of Sao Paulo. 

“As we have proven over the past year with our ‘Art Meets Gaming’ project, creativity unites us all and we were delighted to hear how much the children enjoyed the activities provided. We can’t wait to hear about these budding artist’s creations in the future.”

Marcos Ramos Enivo, Artist and Counsellor at A7MA Galeria Institute, said: “We are grateful to BGaming for their support of our work at A7MA. The activities exceeded our expectations, with 47 artists present and 46 facades revitalised by the children.

“It was an absolute success. People in the favelas who are sometimes invisible to the government can now feel seen, recognised and valued.”