Africa’s SunBet signs multi-country deal with Sportingtech.

Andjelka Jovanovic 1 year ago
Africa’s SunBet signs multi-country deal with Sportingtech.

Sportingtech, the full-service betting and gaming platform provider, has signed a deal that will see it provide its industry-leading platform to SunBet, one of the highest regarded online bookmakers in Africa.

SunBet, which is owned by the casino and resort giant Sun International, has entrusted Sportingtech with spearheading its move into new African markets, including three well-established territories.

The operator will utilise Sportingtech’s awarding-winning Quantum platform, which includes access to more than 65 sports, 9,000 games and over 1,000 betting markets, to ensure a successful launch in these exciting regulated, established markets. Sportingtech’s proficiency in this field is well-documented, with a proven product and commitment to localisation that makes Quantum the go-to platform for top-tier operators that aim to dominate new markets.

The provider’s expertise in offering omni-channel experiences will be of considerable benefit to SunBet, giving the company access to award-winning content management tools to create a custom front end that is completely optimised to the demands of local players.

Search in sidebar query
Mark Schmidt, Director of Sales, Africa, at Sportingtech.

Sun International has a proud legacy in the gaming, hospitality and entertainment sector. Its high-quality hotels and resorts profile makes it a recognised premium brand across the globe, with a diverse profile of assets including world class five-star hotels, modern and well-located casinos, and some of the world’s premier resorts.

Simon Gregory, General Manager at SunBet, said: “This collaboration will benefit us massively as we continue to expand.

“Bringing both the in-depth expertise and high-quality product offering needed, Sportingtech is the ideal partner for us in this venture, and we can’t wait to discover what we can accomplish together.”

Mark Schmidt, Director of Sales, Africa, at Sportingtech, said: “Established markets in Africa have significant potential and moving into them alongside SunBet is sure to demonstrate the strength and diversity of Quantum on yet another international stage.

“The backing of such a high-profile operator is testament to the strength of our offering, and we look forward to bringing a superior experience to bettors in these markets.”

Focus on opportunities in Malta

Join us: 14 – 18 November 2022 MALTA
Being one of the first European countries to regulate the gaming sector, Malta is a hub of global business. The island is an obvious choice for SiGMA’s presence in Europe and a strong foundation for the field’s future. With a plethora of prospects for both investors and entrepreneurs looking to shape the future of this multi-billion dollar business, Malta Week will bring together industry giants among the affiliates, operators, and suppliers of the gaming sector. Our networking activities, including the extra cultural excursions, dinners, and networking drinks are solely open to Premium and Platinum ticket holders. Choose your ticket type here.

SiGMA – World Gaming Festival – SiGMA 2022: MFCC, Malta

SiGMA World is a leading platform for igaming, betting & esports industries. With a well-earned reputation for networking events.

Share it :

Recommended for you
Lea Hogg
4 hours ago
Lea Hogg
5 hours ago
Lea Hogg
6 hours ago
Lea Hogg
17 hours ago