SiGMA

Greentube expands in U.S. with Present Creative acquisition

Posted: Oct 12, 2022 11:27 Category: Americas , M&A Action , Online , Posted by Sharon Singleton

Greentube, Novomatic’s digital division, has bought U.S. development studio Present Creative as it continues to expand in North America.

“Present Creative is a US based development studio with a proven track-record of creating content for the iGaming and iLottery sectors. The studio brings significant experience from its background in both Real Money Gaming and Casual Gaming and has created their own original and innovative games, a number of which were recently approved to be released by Michigan State Lottery,” it said in a statement

Greentube said the acquisition will provide the group with a local team focused on game design and sales in the U.S. It will help Present Creative with the speed to market of its content. 

“We are thrilled to announce this acquisition as Present Creative is a very good fit for us,” said Michael Bauer, CFO/CGO at Greentube. “They have strong experience of developing exciting games and know the intricacies of the North American market well, enabling us to add even more local flavour to our games. The US is a market of great importance to us, and we have bold plans to become a leading supplier in the region. This acquisition will propel that expansion.”

Greentube entered the US in September 2021 and is now live in New Jersey and Michigan. The supplier has also received a licence to operate in the Canadian province of Ontario and has ambitious plans to further grow in North America.

THE 300 SPARTANS:

After triumphing in key locations across Asia and Europe, AGS is flying 300 top affiliates to Malta, for an all inclusive deluxe trip. The event will happen alongside SiGMA, 14-18th November, during SiGMA Europe.

Read more about the 300 Spartans here.

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