Mr. Gamble, a leading casino comparison platform, has appointed Paul Puolakka as its Chief Marketing Officer, effective immediately.
As head of Mr. Gamble’s marketing team, Puolakka will spearhead the push across multiple directions, including networking, branding, and sales. A recognized name in the industry, Mr. Gamble recently won the title of the “Bonus Comparison Affiliate of the Year” as well as garnered multiple nominations in 2022 and 2023.
The new CMO’s main focus will be on maintaining Mr. Gamble as well as its sister brand, TopCasinos. Both of these casino review portals are operated under a parent company, CashMagnet.
Prior to CashMagnet’s appointment, Puolakka held senior positions at several renowned companies in the iGaming industry. His extensive experience in account management, marketing, branding, and sales earned him the responsibility to help CashMagnet Ltd achieve its ambitious growth plans.
One of the founders of CashMagnet, Jonas Kyllönen, shared that as the new CMO, Puolakka will be in charge of helping the sales and marketing teams achieve shared objectives through a coordinated strategy.
In a statement of his own, Puolakka said, “I am thrilled to be joining CashMagnet at such an exciting point in both my career and the company’s history. We are eager to strengthen our positions, expand our brand’s reach to new markets, and continue bringing exceptional value to our readers and clients.”
Puolakka’s appointment is one of many developments taking place in Mr. Gamble and CashMagnet at large in Q1 2023. CashMagnet Ltd has shown impressive growth since its founding, and the addition of Paul Puolakka to its team is a significant milestone for the company.
CashMagnet Ltd (“CashMagnet”) is an industry-defining casino comparison platform with multiple flagship brands under its belt. CashMagnet sees its mission as promoting safe, player-friendly experiences by providing up-to-date, objective, fact-checked information about online casinos.
CashMagnet’s efforts with regard to responsible gambling have been recognized in the industry. With multiple prestigious awards and nominations in 2022 and 2023, CashMagnet aims to expand its reach in this competitive field.