SiGMA Group makes significant strategic investment in Affiliate World Conferences

Katy Micallef 9 months ago
SiGMA Group makes significant strategic investment in Affiliate World Conferences

The SiGMA Group has made a significant strategic investment in Affiliate World Conferences (AW) – the world’s leading conference organiser for affiliate marketing. 

In conjunction with this investment, SiGMA and Affiliate World will seek to align their global summits to take place in the same week as well as the same city. 

The first such show will be held in Dubai, in late February 2024. Delegates flying to SiGMA Dubai on February 26-27th, 2024, will be able to attend Affiliate World Dubai on February 28-29th, without having to change cities or make additional travel arrangements.  

SiGMA and Affiliate World expect over 15,000 attendees to attend the two events in Dubai as a result of this unique strategic partnership.

In the words of SiGMA Group Founder Eman Pulis, “I attended Affiliate World Bangkok for the very first time back in 2014 and was blown away by the energy in the room and the quality of affiliates. I just couldn’t believe there still remained so many affiliates that were new to gaming. Coupled with the fact that many operators are constantly demanding for more affiliates to attend conferences; this partnership with Affiliate World will make SiGMA a must attend for operators. We’ve listened carefully and are finally in a position to align our SiGMA conferences in the same cities and within the same week as AW, bringing many of the world’s top affiliates closer to the iGaming community.”

Chris Hong, Managing Director of Affiliate World Conferences, stated, “We look forward to very close cooperation with SiGMA’s world class team and leadership.  SiGMA’s investment in Affiliate World is a strong testament to the value of our exceptional community of super affiliates for operators around the world.  

We believe this exciting combination creates exceptional benefits to our attendees, exhibitors and sponsors and will allow them to dramatically accelerate their business operations and discovery of new and valuable business partners.”

Responding to news of the investment, Exness Affiliates said, ‘We were very excited to hear of the partnership, and are looking forward to exploring the benefits for us as clients, including potential new locations for the events.’ While advertising platform PropellerAds commented that it is ‘very exciting stuff to see the alliance of two great events – the best of both worlds.’

In the words of Wicked Games CEO, Darryl Manning; “We’re not operators. We do games but we too like to meet with affiliates. We want streamers and bonus sites to feature our unique games. So I look forward to meet new affiliates next year at SiGMA.”

Similarly, white label operator Betroyale.io remarked that; “We are booking our first stand early next year because we want to meet with new affiliates to explain our unique features.”

SiGMA – The World’s Online Gaming Authority

The SiGMA Group is an events and media organisation founded in 2014. It is supported by four main pillars: SiGMA Events, SiGMA Play, Venture Capital, and the SiGMA Foundation.

In 2020, the SiGMA Group expanded into affiliation, providing valuable traffic for iGaming operators and offering a comprehensive solution for the gaming sector with the launch of SiGMA Play. 

Currently, the company has over 100 employees and offices in Malta, Cyprus, Manila, São Paolo, and Belgrade.

Affiliate World Conferences – The World’s Leading Affiliate Marketing Conference

Affiliate World organises world-class events targeted at the global superaffiliate community.  Since 2015, Affiliate World conferences have grown exponentially and have become globally recognized with more than 15,000 attendees participating each year across three events in Dubai, Barcelona and Bangkok.  

Currently, Affiliate World employs more than 30 full time staff members based in the company’s offices in Dubai and Manila, who are supported by more than 40 independent contractors based in Asia, Europe, and the Americas.  

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