Dutch Regulator fines Netherlands lottery brand TOTO €400k for underage marketing

Posted: Nov 28, 2022 13:08 Category: Online , Regulatory , Sportsbetting , Posted by Maria Debrincat

The Nederlandse Lottery brand TOTO Online received a fine from the Netherlands Gambling Authority as a result of a four-month violation of the advertising regulations.

Kansspelautoriteit, the Dutch gambling authority, has fined the brand €400,000 for targeting advertising to young customers aged 18-23.

According to Dutch gambling legislation, sportsbooks and internet casinos in the Netherlands are not permitted to market to young adults in this age group.

The KSA noticed that Toto Online sent advertising mailings to both present and past consumers. Toto Online broke the rules by sending advertisements to its whole customer base and failing to exclude underage players.

KSA’s comment on the breach of the rules:

René Jansen, Chair of the KSA.

René Jansen, Chair of the KSA, stated: ‘The law states that vulnerable groups, including young adults, must be given extra protection. People in this age group are still developing. As a result, they are considered more vulnerable to developing gambling addiction and the effects of problem gambling.

With this in mind, gambling providers must fully respect the rules intended to protect these vulnerable groups. That didn’t happen here and that’s why the KSA made the decision to impose a fine.’

This is not the first time the KSA is seen taking action against rules breached. Just last week the KSA fined two operators following its determination that certain licenced operators had broken numerous laws and regulations. The operators names haven’t been disclosed. According to KSA, the offences happened prior to the 2022 World Cup.

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