Kindred announces strategic partnership with Stats Perform 

Kateryna Skrypnyk January 30, 2024
Kindred announces strategic partnership with Stats Perform 

Kindred has signed an extensive agreement with Stats Perform that will provide access to Stats Perform’s full suite of RunningBall and Opta products. First, these comprehensive, real-time official sports data and stats will empower Kindred customers to place in-play bets. Secondly, Stats Perform offers robust betting markets based on player performance and an innovative bet builder.

Kindred Group plc continues to develop its proprietary bookmaker platform, Kindred Sportsbook Platform. An agreement with Stats Perform to use RunningBall’s official sports data and Opta player statistics will expand the company’s range of content to entertain and inform its customers.

High quality and low latency data will allow Kindred customers to enjoy the fastest and most seamless service possible. RunningBall and Opta products and services are critical components to support this level of differentiation. 

Creating a superior product

Content delivered through Stats Perform’s new Content Player Pro, such as contextual information, preview videos, expected live goals and game dynamics, will enhance the customer experience. 

The agreement supports Kindred’s commitment to creating a superior product and expertise with data and differentiation at its core.

“I am proud to recognize the exceptional effort and dedication demonstrated by both our team and our partners at Stats Perform in entering into this new agreement. to date, the collaboration has given us a mutual understanding of the ever-changing dynamics in a rapidly evolving competitive market with increasing regulation,” shares Andreas Reimblad, Director of Sports Betting at Kindred Group.

“This new agreement deepens the long-standing and very productive cooperation with Kindred. We are excited to help Kindred reach greater heights with our market-leading RunningBall and Opta products. We are delighted that Kindred recognizes the value we can unlock together in this exciting new partnership,” commented Andrew Ashenden, Director of Betting at Stats Perform.

Meet partners at SiGMA Eurasia on February 25-27 

In less than a month’s time, the fourth edition of SiGMA Eurasia will bring together the industry’s most important representatives at the InterContinental Dubai Festival City Hotel. All 15,500 attendees will be offered unique opportunities to network, discover innovations and gain insights into new markets. Get your early bird ticket here.

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