Pixiu Gaming licences Deal or No Deal from Banijay for Canadian Keno Games

Pixiu Gaming has partnered with Banijay Brands to take an exclusive, multi-year licence of Deal or No Deal for Keno games

In a first-of-a-kind partnership, Pixiu will develop a series of Keno games for its key provincial government partners, Loto Quebec, British Columbia Lottery Corporation and Atlantic Lottery Corporation.

The first game, set to go live in Q1 2021, will put players in the Deal or No Deal hot seat, choosing briefcases for the chance to win big jackpots. Players can also build their Banker’s Bonus Trail, over multiple games, for the chance to win big prizes in the Banker’s Bonus Round.

Pixiu founder Tony Plaskow (seen left) stated, “We are thrilled to be partnering with Banijay to bring Deal or No Deal Jackpot Keno to the Canadian market. Working closely with the regulated lotteries, Pixiu is focused on providing players with exciting games that, ultimately, go towards helping charitable and good causes in each Province.”

Banijay  Brands’ Head of Business Development for Gaming, Lex Scott (seen right), said “We are looking forward to seeing the Deal or No Deal brand extend to Keno games and recognise Pixiu as the clear market leader in Canada in this area. Their knowledge and presence in the market, alongside their responsible gaming focus, makes them an ideal partner for us.”