Earn Alliance bridges gap between traditional and crypto gaming

Lea Hogg February 28, 2024

SiGMA news

Earn Alliance bridges gap between traditional and crypto gaming

Establishing itself as a major player in the new era of gaming with crypto rewards, Earn Alliance, a crypto game aggregator with over 400,000 users, is making waves in the gaming industry.

With a user-friendly interface reminiscent of Netflix and a vast library of over 2,600 aggregated games, Earn Alliance is simplifying the process of discovering crypto and NFT games across all chains. The company is not just content with catering to the existing crypto gaming community. It has set its sights on a new demographic – traditional gamers. A new feature launched by Earn Alliance allows gamers to connect their accounts from major PC gaming marketplaces like Steam and Epic Games Store, as well as the gaming chat app Discord.

This feature is designed to help players find crypto games that align with their interests, while also assisting developers in finding players who might be more inclined to play their particular game. The crypto gaming space is relatively small compared to the broader “Web2” gaming market. While on-chain data is a crucial aspect of most blockchain applications, Earn Alliance founder Joseph Cooper, (in photo above), believes that there’s a wealth of off-chain data that isn’t being utilized to help market and target crypto games.

“We wanted to get game data in a nice way,” he said. “We don’t want to just take your data—we want to pay you in tokens, to exchange it.”

Connecting your PC gaming accounts to Earn Alliance could reveal your gaming preferences, such as a penchant for first-person shooters or role-playing games. This information helps game developers, who pay Earn Alliance, to better target players. Ideally, it also provide the player with a more appealing selection of game suggestions. But there’s more to it than just connecting user accounts.

Earn Alliance is also launching an airdrop campaign. Taking inspiration from leading NFT marketplace Blur, Earn Alliance is distributing care package-style drops based on your gaming history and how you interact with games on the platform.

Starting on 28 March, users will be able to open these drops and claim ALLY tokens when the airdrop officially begins.

Gaming with rewarding play and crypto referrals

There’s also an incentive to stay active on the platform. Each care package can be enhanced with “upgrade tickets” earned by interacting with games on Earn Alliance, completing daily quests, and participating in promotions. Referring other users also boosts your airdrop allocation.

In essence, it pays to play when it comes to the ALLY token airdrop. Cooper sees this as a repeat of the Facebook gaming era, where players could bring in their friends to unlock benefits. He believes that this model will thrive in the Web3 world, with the added bonus of earning crypto for referrals.

As Earn Alliance continues to innovate and bridge the gap between traditional and crypto gaming, it’s clear that the future of gaming is here, and it’s rewarding players in more ways than one.

————-Stop Press: The next SiGMA Africa Summit takes place in Cape Town between 11-13 March ! SiGMA Africa event kicks off in Cape Town, South Africa on the 11 March. Building on the success of its inaugural edition in Nairobi, Kenya, in January 2023, SiGMA Group recognizes the need to foster collaboration and innovation within the industry.